This article is over 5 years old and may contain outdated information.


Meet the B.C. software developer who wants to bring back the globe

Inside the campaign to make the Earth spherical again

  • Feb 05, 2019
  • 730 words
  • 3 minutes
Mark Jeffery holds one of his goodwoodglobes prototypes at his home in Rossland, B.C. Expand Image

Chances are, the graphical depiction of Earth’s land masses and oceans you’re most familiar with is the one shown below. Developed in 1569 by a Flemish cartographer named Gerardus Mercator, it’s the most widely-used map projection of our planet. There’s just one problem: it’s wrong.

Alaska and Brazil are portrayed as being similar in size, but in reality, Brazil is five times the size of the northernmost U.S. state. Greenland looks like it rivals the entire African continent in size, but actually has roughly the same surface area as the country of Algeria. It’s not that Mercator had a poor grasp of geography; it’s just that when trying to represent the surface of our three-dimensional planet on a two-dimensional plane — a process called projection — something always gets lost in translation. The Mercator projection exaggerates the size of land forms at the poles while diminishing the size of those nearer the equator.

The Mercator Projection by Daniel R Strebe Expand Image
The world on Mercator Projection. In order to portray our spherical Earth in two dimensions, the projection exaggerates the size of land forms near the poles, and shrinks those nearer the equator. (Map: Daniel R. Strebe/Wikimedia Commons) 

In trying to correct for proportion, other cartographers have sacrificed perspective. The Lambert cylindrical equal-area projection depicts the Earth as short and wide, the Gall-Peters projection tall and long.

Enter Mark Jeffery. The Rossland, B.C.-based software developer and self-professed map geek behind goodwoodglobes has a simple solution to the problem of distortion: let the Earth be round.

“Ever since I was a child, I’ve been fascinated by maps and the fact that you literally cannot represent the surface of the Earth on a two-dimensional piece of paper without distorting the size of the oceans and the land masses,” he says. “We live on a round planet, so in my mind, the best way to represent the continents and oceans is on a spherical globe.”

But not just any globe. Jeffery wants to create wooden globes with the continents, oceans and mountain ranges carved in relief on the surface, so you can feel as well as see the geography of our planet. For the past two summers, Jeffery has used a computer numerical control (CNC) machine — essentially a tooling machine that carves a piece of material to precise specifications by following programmed instructions — to create prototype relief maps, and he’s now experimenting with the best way to fit the pieces together.

Carved from maple wood, the globes are meant to be both beautiful and functional. “You’ll be able to pick it up and turn it in any direction, and I think that kind of perspective on the place that we live is super valuable and educational,” Jeffery says.

Take Canada, for instance: “On a globe, as well as seeing the true shape of Canada — which is very different from the way it looks on most world maps — you can see how our country wraps around the Arctic Ocean, along with Greenland, Russia and islands such as Svalbard.”  

The biggest hurdle Jeffery faces in bringing the globes to market is getting enough time with the CNC machine. It’s housed at the MIDAS FabLab, a makerspace and digital fabrication training centre in nearby Trail, but getting there from Rossland in the snowy depths of a mountain winter can be challenging and even dangerous, so Jeffery has launched an Indiegogo campaign to raise $5,000 — about a third of what he needs to purchase his own CNC machine and have it delivered to his door.

“If I get that, I’ll find a way to get the rest of the money together, but my hope is I’ll make enough to really kickstart this whole process,” he says.

In exchange for a pledge to his campaign, Jeffery is offering various perks ranging from a simple thank-you note carved in plywood, all the way up to a fully-realized, 12-inch diameter globe, which he expects to be able to deliver by August 2020.

Related: Explore the real size of Earth’s land masses with this interactive map


Are you passionate about Canadian geography?

You can support Canadian Geographic in 3 ways:

Related Content

A bear stands in a creek with a fish in its mouth


Software developers and conservation biologists team up to develop a facial recognition AI for brown bears

Silicon Valley software developers and B.C. conservation biologists create a facial recognition technology with photos of bears in B.C. and Alaska

  • 765 words
  • 4 minutes

People & Culture

Q&A with Jeff Westeinde on Ottawa’s Zibi project

In the April issue of Canadian Geographic I wrote about Stratford, Ont.'s three decade struggle to repurpose the giant, neglected railway…

  • 5118 words
  • 21 minutes
Students from Margaret Leland's Grade 5 class at Connect Charter School in Calgary, Alta. had the opportunity to test out WorldView with Lynn Moorman (right) last month


New geo-spatial software connects with kids

New software allows anyone to easily create maps with open source GIS data

  • 1168 words
  • 5 minutes
Assassin's Creed Odyssey landscape


Inside the intricate world of video game cartography

Maps have long played a critical role in video games, whether as the main user interface, a reference guide, or both. As games become more sophisticated, so too does the cartography that underpins them. 

  • 2569 words
  • 11 minutes